雅思寫作廣告類話題范文精選5篇
雅思的寫作中遇到廣告類的話題應(yīng)該怎么寫，先來看看一些優(yōu)秀范文吧。
雅思寫作廣告類話題范文1
You should spend about 40 minutes on this task.
Some people believe commodities that are popular among consumers reflect the power of advertisement rather than the real needs of people. Do you agree or disagree?
You should write at least 250 words. You should use your own ideas of knowledge and experience and support your arguments with examples and relevant evidence.
Whether we like it or not, advertisement has been pouring into our daily life. They are so powerful that some people believe that it is not the needs of people but the power advertisement that makes commodities popular. Personally I don’t agree with this opinion.
First, let’s make clear what the real needs of people are. Real needs can be divided into two categories: the material satisfaction and spiritual satisfaction. People tend to regard material satisfaction as real needs and spiritual satisfaction as waste of money and time. This is not true. Some commodities may not be useful but they can give the owner a kind of satisfaction.
Second, let’s make clear the reason why advertisement is powerful. The key principle of advertisers is to grasp the needs of consumers, then pass the potential consumers the information that their commodities can meet your need. Advertisers can promote the needs of people, exploit the needs or even produce the needs of people. But whatever they do, it will be based on the needs of people.
But there are some advertisements that exaggerate the functions of the commodities to tell the wrong information to consumers. They make the commodities popular by cheating the majority of consumers. And also there are some commodities that do harm to the health of consumers and to the society. For example, smoking is poisonous, but the advertisements try to make a heroic image of the smokers, as the result smoking is popular among young men who are dreaming to become heroes in women’s eyes. But such advertisements are minorities.
In summary, advertisements bring us convenience to choose the commodities that can meet our needs. Most of the commodities are popular due to their usefulness, only some of them are due to the influence of advertisement.(298 words)
雅思寫作廣告類話題范文2
雅思大作文題目：
Societywould benefit from the ban on all forms of advertising because it may serve nouseful purpose, and can even be damaging. To what extent do you agree ordisagree?
雅思大作文解題思路：
1. 廣告的優(yōu)勢(shì)多多。第一，它能幫助刺激產(chǎn)品和服務(wù)的銷量，特別是將那些新品牌引入市場(chǎng)。第二，很多公益性廣告能教育大眾。舉例，很多廣告反對(duì)暴力和歧視廣告塑造了年輕觀眾的價(jià)值觀。
2. 然而，很多廣告包含了虛假信息，或是鼓勵(lì)大眾進(jìn)行過度消費(fèi)。舉例，這會(huì)說服觀眾去購買不合適的，不需要的產(chǎn)品。
雅思大作文高分范文：
Itis undeniable that advertising industry has grown in the last years, positiveand negatives points of view have born among the people opinion due to theimpact over life consume. I particularly believe that it has a lot ofadvantages, but it should be regulated correctly.
Advertisinghas several benefits. Firstly, it helps to promote products and services amongpeople; it is especially true when a new brand and trends are being introducedon the market. Secondly, it is a powerful tool to induce sales and revenues bymany modern businesses; As a result, a lot of companies invest much money todevelop strategies on media to close their products to the customer. Lastly,adequate advertisements are useful to inform and educate our society. Forinstance, strong campaigns against violence, abuse and discrimination have hadexcellent results in schools among young people.
Onthe other hand, others argue that advertising has a negative impact, such as itgives false information and extreme consume is encouraged by a high quantity ofadvertisements on radio, TV and internet. Consequently, children could bepersuaded and influenced by unreal and overacted behavior showed on them. Incontrast of this, many companies and governments have started to regulatedthose announce and his content. For example, notes have been printed on coversrelated to the risk to get any product in excess or even changes made in theart and photos such as human body modifications or unreal effects.
Inconclusion, I believe with a correct regulation applied to agencies bygovernments, advertising is an excellent way to get people close to products,trends and information.(271 words)
雅思寫作廣告類話題范文3
Task： If the product is of good quality and meets people’s needs, people will buy it. Therefore, advertising is unnecessary and is no more than a type of entertainment. To what extent do you agree or disagree?
如果產(chǎn)品質(zhì)量好，滿足人們的需求，人們就會(huì)去買。因此，廣告是沒必要的，僅僅是一種娛樂。你在多大程度上同意或者不同意?
思路解析：
1. 娛樂功能：在指導(dǎo)人們購物上，廣告的作用正在衰退。舉例，人們更喜歡通過互聯(lián)網(wǎng)的帖子和測(cè)評(píng)信息來選擇商品。
2. 銷售功能：廣告幫助人們有效地了解和對(duì)比產(chǎn)品。舉例，通過廣告中對(duì)于相關(guān)產(chǎn)品的參數(shù)，功能，和總體性能的描述，客戶能了解到該產(chǎn)品的特點(diǎn)和價(jià)值，并對(duì)于產(chǎn)品的好壞做出判斷。
3. 刺激銷售：廣告能勾起觀眾的購買欲。舉例，一個(gè)精美的廣告往往能讓用戶重復(fù)購買他們不需要的東西，如奢侈品廣告。
參考范文：
What is the root function of an advertisement in media? Some people believe it is just for entertaining viewers and it has nothing to do with products selling. Personally, I hold an opposed view that advertising is still the main way of stimulating the consumption of common goods, and my reasons will be explored as below.
Admittedly, Advertisements today have less influence on the public to purchase commodities, because now there are diverse information accesses to understand a product. For example, on an age of Internet, people with desires of purchasing goods, especially the youngsters, prefer reading the professional articles of forums or assessment websites collecting comments and feedbacks from consumers, or listening to the advices from the face-to-face communication with friends and peers. In their eyes, the description of a certain product on an advertisement is unpractical, unobjective and unconvincing. Therefore, advertisements—such as posters in billboards and Videos in TV screens—are viewed as the amusement by which the audience’s stress and worries in minds can be relieved.
However, I strongly believe this assertion underestimate advertisement functions in day-to-day life. Firstly, by what way can a customer be sure of whether a product is really good or needed? The answer is definitely the advertisement. For example, today cell phones of different bands have a high similarity in their appearances and shapes, and it is a big challenge for customers to pick put the right one. So there is a necessity for adverting, which can clearly presents the inner components, parameters and unique features of a cell phone. By reading the detailed information, customers can easily distinguish one product from others, and make a proper judgment of which one is the best or most satisfying for them.
The second reason against this assertion is that advertisements can encourage viewers to buy items they do not need. For example, typical slogans on advertisements like “special discount”, “l(fā)imited time offer” and “buy one get one free”, are overwhelming temptations. They manipulate brains of customers, driving them to purchase these bargains, with no concern of whether the products are really essential or not.
All in all, this assertion is basically problematic. Although the influence of advertisements is declining, they are still irreplaceable, in terms of their great contributions on instructing people to compare and select high-quality products, as well as sparking the desire of customers to do more shopping.
雅思寫作廣告類話題范文4
題目講解
審題要點(diǎn)：
關(guān)鍵詞television advertising
主要從兩個(gè)方面完成此文章
1.電視廣告的影響
2.是否應(yīng)該控制電視廣告
參考思路：
Para 1 開頭段引入
Para 2 影響
1) 生理：長時(shí)間專注屏幕造成視力下降
2) 心理：一些偏商業(yè)的廣告會(huì)促使孩子購買一些不必要的零食或者玩具，形成不良飲食或生活習(xí)慣;另外，廣告中出現(xiàn)的一些負(fù)面信息一定程度上影響孩子身心健康
Para 3： 電視廣告是否應(yīng)該被控制取決于這類廣告的積極或者消極性質(zhì)
1) 一些具有教育意義的廣告應(yīng)該被鼓勵(lì)
2) 而另外一些有可能會(huì)導(dǎo)致盲目消費(fèi)的廣告就應(yīng)該被控制
Para 4 結(jié)尾段總結(jié)
雅思寫作大作文范文5
Currently, a debatable argument over whether children should be exposed to the environment teeming with TV advertising has already aroused public’s attention. According to the discussion, this article tends to focus on the effects it may cause on little children as well as point out the opinion towards whether it should be limited or not.
目前，關(guān)于兒童是否應(yīng)該被電視廣告所吸引的爭(zhēng)論已經(jīng)引起了公眾的關(guān)注。根據(jù)討論，這篇文章傾向于關(guān)注它可能對(duì)小孩造成的影響，并指出對(duì)它是否應(yīng)該受到限制的看法。
The first concern should be the influence it may exert on the younger generation. This, to a large extent is due to both physical and mental effects. On the one hand, companies always post some images as well as flashes on screens for the sake of attracting children, and thus long-time exposure to those colorful pictures may cause damages to their eyesight. On the other hand, profit-oriented advertising stimulates the eagerness for children to purchase some unnecessary commodities such as junk food and toys, which contributes to the development of their unhealthy diet or living habits. Besides, negative information such as violence or pornography may find their way in television advertising, which to some extent may leave a negative impression on the youth.
第一個(gè)問題應(yīng)該是它對(duì)年輕一代的影響。這在很大程度上是由于生理和心理上的影響。一方面，為了吸引孩子，公司總是發(fā)布一些圖片和屏幕上的閃光，因此長期接觸這些彩色圖片可能會(huì)對(duì)他們的視力造成損害。另一方面，以利潤為導(dǎo)向的廣告會(huì)刺激兒童購買垃圾食品和玩具等不必要的商品，從而導(dǎo)致他們不健康的飲食或生活習(xí)慣的發(fā)展。此外，暴力或色情等負(fù)面信息可能會(huì)在電視廣告中出現(xiàn)，在某種程度上可能會(huì)給青少年留下負(fù)面印象。
However, in terms of the issue whether TV commercials for children should be less adopted, the answer depends on the influence it may impose on children. For those that provide little children with a large amount of useful information, limitation should not be taken into consideration. This is due to the fact that those ads about educational events can develop children’s cognitive abilities, artistic creativity pt active lifestyle. Nevertheless, to another concern, for these advertisement that cause wasteful consumption, they should be regulated by the government, since those may leas to a long-term effect on the rates of children’s diet-related disease, such as obesity and high-blood pressure.
然而，就這個(gè)問題而言，兒童電視廣告是否應(yīng)該被采納，答案取決于它可能對(duì)兒童施加的影響。對(duì)于那些為孩子提供大量有用信息的人，不應(yīng)考慮限制。這是由于這些關(guān)于教育事件的廣告可以培養(yǎng)孩子的認(rèn)知能力，藝術(shù)創(chuàng)造性的生活方式。然而，另一個(gè)令人擔(dān)憂的問題是，這些廣告導(dǎo)致了浪費(fèi)的消費(fèi)，它們應(yīng)該受到政府的監(jiān)管，因?yàn)檫@些廣告可能會(huì)對(duì)兒童飲食相關(guān)疾病的發(fā)病率產(chǎn)生長期影響，比如肥胖和高血壓。
In a nutshell, the impacts that television commercials exert on the younger generation should be analyzed both physically and mentally. Individually, laws or regulation only need to be imposed on those which contain negative information.
概括地說，電視廣告對(duì)年輕一代的影響應(yīng)該在生理和心理上進(jìn)行分析。單獨(dú)來說，法律或法規(guī)只需要對(duì)包含負(fù)面信息的人施加影響。
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